Website Design And Optimization

Local Rank Marketing offers affordable website design and development solutions for large, medium and small-sized companies. Not only do we create professional looking websites, we design sites that are functional, user and search engine friendly.

Your website is your only salesperson available 24/7. Are you putting your best person forward?

The purpose of a website is to be available to potential customers in their time of need. Can your company currently be found when your product is typed into a search engine? In most cases the answer is no. According to Forrester Research, 81% of online consumers find websites through the use of a search engine.

Websites created in frames, or sites that are dynamically driven, are a couple of examples of sites that are not easily found by search engines. There are many different criteria in search engine algorithms that determine what pages will be listed within the natural search listings. With this in mind, it is extremely important to work with a web development firm that not only creates aesthetically pleasing sites, but also understands the importance of building a site with good usability and one that is properly structured for website marketing.

The structure or architecture of a website can make a world of difference in, not only being found by spiders, but in converting visitors to buyers. Not only is it important to be found by the search engines, but you want your visitors to have a welcoming experience by offering them content rich information and clear paths in finding what they are looking for.